Printing Promotional Material

Get your brand into the right hands by printing some custom promotional material. If you have a great event planned, are launching a business or just want to give some extra punch to an existing business - promotional material is the way to go. The only question is, what material will best represent your brand?

At Final Print UK we have quite a few options for you. Banners, posters and flyers are always a good place to start to make sure that your potential clientele receives the message you’re sending.

Banners

Whether you already have a design for your banner or rather we take care of the design for you, banners are highly customizable marketing tools. They are more cost effective than most broadcast media and do not grow ‘old’ as quickly, people become tired of repetitive T.V. and radio ads. In contrast, prolonged exposure to a banner continues to reinforce your brand in a customers mind.

Posters

Posters are another example of a highly effective marketing tool and also boast the benefits of prolonged exposure. At Final Print UK we offer A0, A1, A2 and A3 posters at extremely competitive prices. We offer a range of weights and finishes and depending on size and quantity, we can have your poster printed in a just a day or two.

Flyers

Flyers tend to differ from banners and posters as they aim to end up in the hands of a potential customer. They are just as effective but with a different approach, not mention the variety of sizes, folds and styles that are available. Flyers present the opportunity to communicate a detailed amount of information and really inform the customer.

Don’t stop here! As we’ve mentioned, banners, posters and flyers are a great starting point for promotional material but we’ve only scratched the surface. If you require stickers, t-shirts, signage or more – get in contact with Final Print UK. Not only are we cost effective with a quick turnaround, we also offer design services and can help you to make your vision a reality.

Folded Menus

Folded Menus are a variant of folded leaflets with much more information included in the form of lists. They are the best way to advertise the food in a restaurant this could be in the form of a handout that can be delivered door to door, or an in-house menu

            The two more common sizes are A4 and A3, like folded leaflets there is a lot of room for customization regarding the location of the fold or a custom size of menu. When choosing from the menus consider the size in a number of ways, a smaller menu would be a better choice if you intend to be taking them door to door. On the other hand, a larger menu would be more practical if you intend to keep them in-house.

Content

            When it comes to what you want to include in your menu consider listing special offers, for example a takeaway may have a burger section and a pizza section separately. You could advertise your special offers this would be most effective on the front page of your menu, as your customers would see it first. Speaking of special offers the menu can also have a perforation coupon for 
discounted meals.

In a restaurant booking tables for special events is a necessity so if there are any special events coming up like Christmas or Easter it would be important to advertise your meal/table bookings where applicable. A restaurant may also deem it necessary having a wine list in the same menu. The most important thing to remember about menus is that you have a lot of space to include whatever is important to your restaurant. For example most of your products can be included in list but your best selling dishes be separate side notes that the customer would see first, this simple separation would help you sell the products that you want to sell.

Why go folded?

The fold allows the menu to be broken down into sections in a much clearer way allowing products that should be separate such as types of food to have a clear distinction. Like with folded leaflets the fold also opens up the options in terms of design allowing it to be broken up into sections, creating a choice for it to either open up into a large design or to remain as separate sections or “pages”. Below are a few examples of types of designs and sizes.

The fold can also be customized in order for the design to look the best it can and keep your food looking as appetizing as possible. If you want your menu to stand out amongst the others, custom sizes are also an option, creating something unique to advertise your business. The menu isn’t limited to a single fold if your restaurant has a large number of sections then perhaps a Z fold would be a better option to split up the large amount of choices.

Folded Leafets

Folded leaflets are a great way to portray more information about your business than a standard leaflet, while still retaining the same size it is still just as mobile and practical to give out to your clientele. The extra space that you gain using a folded leaflet, as opposed to a regular leaflet, allows you to portray a more complete image of your company. Extra space can be utilized in a number of ways such as giving a more in-depth description of your business’ services and products.

            Folded leaflets are suitable for all types of businesses. The most common sizes for folded leaflets are A5 and A6. Folded leaflets tend to be folded once, consisting of a Front/Back and two pages inside. There is also a DL size that is longer and tends to have two folds instead of one, providing a more broken down composition that can help separate the information within the leaflet. It also provides a large inner space for anything from larger imagery to a product list.

• More space for information, products and services.

• Greater choice for design.

• Suitable for all types of businesses.

• Portray more of your company's image.

• Helps your company look established and professional.

Types of Folded Leaflets

There are a number of folded leaflet sizes that are more complex, such as the Z-fold where the leaflet folds back on itself in both front and back and the accordion fold that is effectively double the length of a standard folded leaflet, this is a great choice for companies that have a strong image or need to portray a creative subject such as photography as part of the design.

            Folded leaflets allow for a more complex design, utilizing the fold to help represent your company in the correct manner. When it comes to designing a folded leaflet the fold can be repositioned and the size of the leaflet itself can be customized, providing a more unique and original finished product that is more memorable.

    

But How To Choose

         When ordering folded leaflets consider what you think would best represent your company, With so much freedom it may take time to decide what is best for your image. For example, if you want to portray the amount of choice given by your company perhaps more pages would do your business justice. If your company image is already established or if you want to create one then it would be in your best interest to consult a designer on how best to portray your company through your folded leaflet.

             When ordering leaflets in Manchester, consider Final Print - we offer a number of choices for folded leaflets from A6, A5, A4 and DL these can be printed on 135 and 170gsm. If you wish to make a customised order or you have any special requirements then contact us and we will be happy to discuss it further.